International Journal of Advanced Research in Arts, Science, Engineering & Management (IJARASEM)

(A High Impact Factor, Monthly, Peer Reviewed Journal)

Article

TITLE Nostalgia Marketing in Advertising
AUTHOR Akshat Srivastava, Dr. Sabeeha Fatima PG Student, Amity Business School, Amity University Lucknow, Lucknow Campus, Uttar Pradesh, India Assistant Professor, Amity Business School, Amity University Lucknow, Lucknow Campus, Uttar Pradesh, India
PUBLICATION DATE 2024-07-20
VOLUME 11
ISSUE 3
PDF 26_Nostalgia.pdf