International Journal of Advanced Research in Arts, Science, Engineering & Management (IJARASEM)

(A High Impact Factor, Monthly, Peer Reviewed Journal)

Article

TITLE Impact of Social Media on Customer Purchase Decision in Hospitality Industry
AUTHOR Sakshi Kumari, Dr. Khushboo Agnihotri MBA Student, Amity Business School, Amity University, Lucknow Campus, India Assistant Professor, Amity Business School, Amity University, Lucknow Campus, India
PUBLICATION DATE 2024-04-24
VOLUME 11
ISSUE 2
PDF 79_Impact.pdf